KARACHI: BlueEX – the pioneer in eCommerce logistics and
facilitation in Pakistan, is now gearing up for the boom in online retail. As a fully equipped last-mile delivery provider,
blueEX is now partnering with the Elahi Group of Companies (EGC) to increase
investments in their infrastructure to make major inroads into the logistics
industry.
Mr. Danish Elahi, CEO of Elahi Group of Companies
and Mr. Stirling Cox, have decided to invest in blueEX Logistics and bring
their long-serving expertise to the organization. With this partnership, blueEX
is poised to becoming a formidable force in the logistics industry utilizing
Elahi Group’s expertise and specialization in warehousing and Stirling Cox’s
knowledge in business strategy, gained from a career in JP Morgan and Bain and
Co.
blueEX introduced E-Commerce logistics and
fulfillment to Pakistan when it launched its online parcel booking system (
first of its kind in this country ) in 2011 and within a few years established
the most advanced and efficient cash-on-delivery network across the country. blueEX
is unique in that it provides a 360 degree solution for eCommerce facilitation
in Pakistan including Logistics, Cash on Delivery, Digital Marketing, Call
Center and Technology Services.
The Baxamoosabrothers – Imran Baxamoosa, CEO of
blueEX and Ali Aamer Baxamoosa, his COO, both feel that this is the right
strategic fit for the company to propel it into the next stage of development
for blueEX, leveraging Elahi Group of Companies’ state-of-the-art warehousing
and open space storage facilities in Pakistan.
The CEO of Elahi Group of Companies – Mr. Danish
Elahi stated: “This partnership between Elahi Group and blueEX is a significant
step taken towards the growth of both the enterprises. EGC has been operating
in Pakistan for over four decades and has a strong track record with suppliers,
creditors, and customers. EGC enjoys a relationship of trust and immense
respect with all stake holders, and we look forward to the same with blueEX.”
M. Imran Sharif born in Hyderabad Sindh, he initially worked as a photographer with Pakistani newspaper and currently working as a special correspondent in The Financial Daily since August 2007, He began his journalistic career with Daily Imroz as a photographer.
2 years after serving in Imroz, he served as Special Correspondent of the monthly "Awami Awaz" Hyderabad.
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