Karachi / SEOUL: LG Electronics
(LG) begins shipping its well-regarded LG V30 smartphone to customers in its
home country of South Korea this week and will be followed by deliveries to
eager customers in North America, Europe and other key markets globally in the
days and weeks to come.
The LG V30 created strong interest at this
year’s IFA 2017 in Berlin, winning 26 awards, the most for LG at the annual
trade show. Audiences praised it for its superb design and range of innovative
features with experts predicting it will be the phone to beat when it comes to
creating professional-quality content without professional-level complexity.
To best deliver consumers’ preference for
big screens in small bodies, LG engineers squeezed a 6-inch, 18:9 FullVision
display into a frame that is 8mm shorter and 3mm narrower than its predecessor.
Sheathed front and back in tempered glass that curls around its edges, the V30
won accolades for its exquisite look and feel. Weighing in at only 158g, the
V30 is the lightest smartphone in the 6-inch and over smartphone category.
“The V30 was designed to help consumers
best capture the experiences that make up our life stories,” said Juno Cho,
president of LG Electronics Mobile Communications Company. “Its functions and
features delight our senses of sight, sound and touch and when it comes to
looks, it may just be the most beautiful smartphone we’ve ever developed.”
LG is a leader in smartphone photography,
and the V30 extends this legacy. The phone features many industry innovations,
including the first F1.6 aperture and glass lens in a smartphone camera, the
ability to produce near professional quality movies and videos by shooting in
LG-Cine Log format and the smartphone industry’s first OLED display in
FullVision format.
The F1.6 aperture lens that highlights the
main camera captures more light for brighter-than-ever shots. The Crystal Clear
Lens is composed of glass, a material usually only found in higher-end cameras
that delivers more accurate colors and crisper images than traditional plastic
lenses.
As a video capture tool, the V30 is
equipped with Cine Video mode to make anyone shoot like a pro. Cine Effect
features 15 different presets that emulate genres from romantic comedy to
summer blockbuster. And industry-first Point Zoom allows one to zoom in on any
subject in the frame, not only the center object. LG-Cine Log saves files while
preserving a wide dynamic range and color gamut to allow for more adjustments
in post-production. All this, when combined with the QHD+ (2880 x 1440) OLED
FullVision display, offers faster response times and minimizes afterimages for
the ideal Google Daydream VR experience.
Additional details including price and
exact date of availability will be announced locally in each market.
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